Running a successful e-commerce website requires a high conversion rate, turning visitors into paying customers. There are several tools available to help increase conversion rates, and some of them are free or freemium options. HubSpot is an all-in-one platform that provides various tools for marketing, sales, and customer service. Mailchimp is an email marketing service that helps businesses design and manage email campaigns. SEMrush is a toolkit for digital marketing that assists with SEO, PPC, and content strategies. Shippo simplifies shipping for online businesses by comparing prices and allowing labels to be printed. Yotpo helps businesses gather and manage customer-generated content, such as reviews and photos, while providing valuable insights into customer behavior. ClickTale offers mouse tracking and heatmap tools to optimize e-commerce websites.
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