When the nominees for last year’s Latin Grammy Awards were announced, no one was surprised that Bad Bunny led with a whopping 10 nominations. He not only was the year’s most successful Latin artist — he was the pop star of the year. On Billboard’s year-end chart for 2022, he was named top artist, while his fresh, multihit project Un Verano Sin Ti was crowned the No. 1 album of the year, beating out Harry Styles’ Harry’s House and Adele’s 30. But when it came time to announce the 2023 Grammy nominations, Bad Bunny garnered only three nominations. Latin music lacks a major platform at the traditional Grammys, and Latin songs don’t have their own categories. The rise of Latin music warrants its own category at the Grammys.
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