As it prepares to launch one of its biggest titles to date, indie studio Neon is expanding its marketing team. Alexandra Altschuler has been appointed as vp of media and Don Wilcox as vp of marketing, both joining from indie studio A24. Altschuler brings her experience of launching multiple Academy Award-winning projects at A24, while Wilcox has led international marketing campaigns for Academy Award-winning films. Neon is ramping up its production, acquisition, and distribution operations and is set to premiere its racing movie Ferrari at the Venice Film Festival. Neon has established itself as a key player in the festival scene, winning multiple awards at the Cannes Film Festival.
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