Barbie, directed by Greta Gerwig, is a blockbuster hit, surpassing initial box office forecasts. With a budget of $145 million, the film features a star-studded cast including Margot Robbie and Ryan Gosling. The marketing campaign alone costs an estimated $150 million. To break even, Barbie needs to earn at least $300 million at the box office. However, it has exceeded expectations, earning an estimated total of $162 million in its opening weekend and has reached over $1 billion globally. Barbie holds the top spot for the biggest opening weekend earnings for a female filmmaker and is on track to become the biggest film of the year.

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