The Big Picture: Despite the strike by SAG-AFTRA and WGA members and the lack of new content, streaming services are raising prices, causing customers to question the value they are getting. The AMPTP studios are saving millions by not paying striking actors and writers, yet still increasing prices. This move may lead to subscriptions being canceled as customers realize they are paying more for streaming services without any new content. Studios should consider lowering prices to retain subscribers. The longer the strike and negotiations with the unions continue, the longer customers will have to wait for new movies and TV shows.

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