HBO and HBO Max chief Casey Bloys is in London for the U.K. and Ireland launch of HBO Max, scheduled for March 26. This follows its January debut in several European countries. Bloys discussed the potential for local programming with existing collaborations, emphasizing that many shows already involve U.K. talent. He teased the highly anticipated “Harry Potter” series, noting excitement about its production despite surrounding controversies. He also highlighted “The Pitt,” aimed at diversifying HBO’s offerings, as a successful addition to its programming. Bloys reflected on the streaming landscape, market opportunities, and future potential amid the backdrop of the Paramount deal.
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